When you have a team of people working in task-oriented activities, such as specific projects requiring phases and deadlines, it’s essential to use a few necessary tools. Intrinsic motivation is the one that makes people act on their own initiative. It makes them happy and proud to be working on a particular project or for… Read More The Difference Between Intrinsic and Extrinsic Motivation
The correct identification of the image Skills are made up of behaviors and language. Attitudes and values are divided into behaviors and language. Identity is divided into attributes (values). The image is also divided into attributes (values). Personal branding, as an area, to be found where psychology, personal development, and (significantly) marketing interfere, aims to align identity with the image. In other… Read More The Image or the Brand
Named after research psychologist Abraham Maslow, this model has been one of the great successes in establishing specific consumer categories; subsequently, VALS I and VALS II consumer classification systems have been developed based on findings and segmentations. The model assumes that each individual has a series of levels of fundamental needs, gradually placed in ascending order starting… Read More Maslow’s Extended Pyramid
In 2018, I published, as usual, over 50 articles written by me on different platforms, especially Discerne, Analytic Vision, and Learning Skills Romania. Of these, I chose the ones that seem to be the best, and I want to share them with you this year’s end. Therefore, I invite you, on this occasion, to read… Read More The Best Articles Published in 2018, Written by Marcus Victor Grant
In October 2004, I founded my first company, Artis Consulting & Training. I was a fresh student barely starting to practice what he was learning in the faculty, trying to embrace the freelancer’s professional perspective with great enthusiasm. Even though I made several business plans and tried to run my business as an entrepreneur,… Read More 14 Years of Freelancing Registered in Romania
Many people imagine that the price of the real estate market is the one communicated by the agencies and that they cannot find anything below those rates. This is false. Imobiliare-net features an advanced search form that will help you find a convenient rent price in Bucharest. Please find below the links to the form… Read More How to Find Cheap Rent in Bucharest
After the fall of communism in Central and Eastern Europe, another form of atheist materialism has unfolded its ideology. This is the Disneyland civilization. Branding in the Disneyland civilization has two actors on which I am focusing: companies and consumers. I wrote about companies from this perspective in the last month’s article [1].… Read More Plea for Branding in the Disneyland Civilization. Part II. Consumers
Motto: “We are… the un-proud non-possessors of objects whose chief substance is that of the transient symbol. So our Puritan fear of the love of things turns out to have been groundless after all, for we do not love or even possess them: they pass through our lives as barium passes through the digestive tract,… Read More Plea for Branding in the Disneyland Civilization. Part I. The Companies
Purpose of the endeavor This project aims to perform a 360-degree evaluation for Marcus Victor Grant and, by extension, for all his clients who wish to use this process. How this project is performed annually, for the previous year, is measuring the subjective perceptions of the persons from different networking categories with which Marcus… Read More The 360-Degrees Evaluation Devised by Marcus Victor Grant – General Principles
What I wish you, contemporary woman, celebrated today: Stop and look in the mirror, into your eyes, stop the train of your thoughts, and only feel what your eyes tell you. If your eyes are conveying a positive emotion, then this is what others will also perceive. If your eyes don’t get a positive emotion,… Read More What I Wish You, Discerning Woman
What the PR person does The public relations activity is made up of the work performed by the PR person/ team to: get documented regarding facts and check the source of information employing one’s own research work; research and segment the audiences, profoundly knowing their way of thinking, speaking, and expressing themselves; prepare the communication… Read More Why Public Relations Are Not Marketing
The terminology “Schema” comes from schema-focused therapy and refers to the maladaptive schemas taxonomy developed by Jeffrey Young, Ph.D., and his collaborators since the ’80s. It is the problem-oriented component of the field, using psychometric questionnaires developed and tested by scientists to evaluate which are the schemas and modes which pathologically influence the emotions,… Read More What is Schema Dynamics Programming
Working as a marketer for freelancers and entrepreneurs can sometimes be very interesting because you have different opportunities. Such an opportunity is to find out that many of those offering, especially personal services, are looking for clients who are just like them. For example, the coach might be interested in having the kind of customers… Read More The Same Kind of Different As Me
There are three big categories of modal operators: possibility necessity desire The pattern of potential customers making decisions depends on the sequence in which they use these modal operators. Depending on their familiarity and trust with a particular product or service, they might be more or less interested in investing in it. The first… Read More NLP Modal Operators From A Marketing Perspective.
You have discovered a testimonial and its benefits to the personal brand. After that, we found together from whom to request it and how. But, just as you should not count your chickens before they are hatched, you do not always get what you wish the way you requested it! So, what do you do… Read More The Testimonial, Set in Stone as the Referent Gave It?
Just arrived at NetCamp 2012, one of the most important annual events for online entrepreneurship, organized by Evensys. As promised, I will do live blogging, so just refresh this page and find out what’s happening. Section I. About the power of entrepreneurship. Mihai Sfrijan, the game producer and designer at King.com, centers his presentation… Read More Live Blogging NetCamp 2012
Motto: ” It Doesn’t Matter What You Know What matters is what you do with what you know!” I was writing the other day about what the testimonial is and how important it is in business, regardless if you have a corporate brand or a brand as a freelancer. It is time to get… Read More From Whom and How to Request a Testimonial
NetCamp is one of the most important events about and for entrepreneurship online that has happened every year in Romania since 2007. I participated in the competition segment “Net Start-Up” in 2007 and 2009. The competition segment will be called “Start-Up Now!”. This year, I prefer to be centered on the learning aspect from… Read More NetCamp 2012
Motto: “Others should praise you and not your mouth, a stranger and not your lips.” Advice nr 21, 100 orthodox bits of advice It is probably a common business practice to be asked, “for whom have you worked,” to observe the experience in the field. When you have worked on a known project, the potential… Read More Tell Me Who Recommends You So I Can Tell You How Much I Will Buy
Do you know Jack, the blacksmith from the village? Well, he is also a brand. What, don’t you know, Jack? Jack…well, OK then… The Americans, as a civilization, are proud because they have “invented” some fields that use complicated terminologies, but they refer to everyday trivialities well known to everybody. I will suggest you think… Read More Jack’s Brand
Analytic Vision 