The services market intended for the NGO segment has started to manifest itself in a way that is not negligible. In this regard, it is essential to consider communicating with specific audiences with tricky issues about which one doesn’t find blunt information, as described below. I have recently started to suggest to you what to avoid… Read More 7 Successful Questions to Ask in order to Obtain Sponsorships
The NGOs in Romania have started to grow in the last 10 years, and the services market intended for this segment has started to manifest itself in a way that is not negligible. In this regard, it is essential to consider communicating with specific audiences with … tricky issues, to which one rarely finds blunt… Read More What to Avoid When Looking for Sponsorship
In line with the series of articles dedicated to NGOs that I will publish this spring with What to avoid in sponsorship and how to convince sponsors, I am prefacing that content with today’s article, which, although it may seem somewhat theoretical, is actually based on experience – and the correlation between theory and experience is what… Read More Improving the Image of NGOs by Means of Public Relations
It is said that, before starting to contribute, it is essential that you build something for yourself as if satisfying the need to contribute competes against one’s own needs. For those who haven’t had a representation of the balance between satisfying other people’s needs and their own needs, or a balance to wholly and entirely… Read More The Contribution, Between Generosity and Saviour Complex
I just came from the GalerIAA Opening. Lots of impressions. First of all, I consider the initiative of the IAA (International Advertising Association) just great. I think there was a need for such exhibitions to fill out a gap. The walls and the lockers were filled with paintings and drawings. Although it was an event… Read More Impressions from the GalerIAA Opening
Analytic Vision 