Analytic Vision

Rich Item Conceptualization.

Posted by Ştefan Alexandrescu on 26/03/2012

Here I gave you some examples of items. I have proven how they don’t work here. This article is part IV from the series of articles in English about survey-type research with focus on quantitative measures. Please also consider this list of articles in Romanian about research.

In order to attain the same goal in the second context, let’s say we would have these items in stead of the first:

    1. Do you experience any kind of distress at work, due to other people? [measures weather there is a problem or not]

  1. Yes

  2. No

If the answer is “no”, skip right to question nr. 6.

    1. How often do you experience this distress? [measures frequency]

a) 2-3 times a day

b) daily

c) 2-3 times a week

d) weekly

e) 2-3 times a month

f) once a month or even more rare

3. How does the intensity of this distress affects you and your work? [measures intensity]

a) I feel suffocated by it

b) My work is suffocated by it

c) My work is affected by it

d) My work is just slightly delayed by it

e) I can handle it most of the times

f) It doesn’t have a great, if any effect on my work or on myself.

4. Who, from your office, do you think contributes to / influences the distress? (You can pick one or more choices) [measures cause]

a) the boss

b) my superviser

c) colleagues I work with

d) colleagues in the office I do not work with

e) collaborators / people I delegate tasks to

f) Janitors, cleaning personnel, and other similar

5. When does the distress produces? [measures period and space specific to distress related to the office work]

a) in the working time, in the morning

b) in the working time, in the afternoon

c) in the working time, in the evening

d) during coffee breaks

e) during the lunch break

f) after the working time finishes / outside the working space

Author’s experience in questionnaire design. The Author has worked within a research group developing organizational evaluation tools. Since November 2006 to June 2007, he contributed to five questionnaire designs in students’ groups. Also, he has designed the first psychological questionnaire for application in political branding using NLP (Iaşi, 2004), for which project he was awarded the first prize at the students’ contest EconomMix in 2005, the management-marketing section.

Besides that, he has designed psychological questionnaires for own researches on parental education (2005), self-esteem (2007, 2009, 2011), insurance (2009), memory (2009), he enhanced an evaluation questionnaire for career consulting (2008).

The author can be contacted for questionnaire design consulting services at [at] yahoo [dot] com


4 Responses to “Rich Item Conceptualization.”

  1. […] 1. Rich Item Conceptualization – how to create better items for your research […]


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  3. […] 1. Rich Item Conceptualization […]


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